SHORELINE HARD SELTZER
“Shoreline Seltzer provides cans full of cool waves and warm memories, packed with everything you love about a weekend down the shore. We care about experiences and those we get to share them with, so cheers to those who love our shores as much as we do.”
Shoreline launched with 5 classic flavors. The cans were designed to easily support any number of flavors, so adding or changing flavors is a quick color change, and doesn’t require any laborious processes.
The branding is easily applied in all shapes and sizes. With a unique beachy color palette, and some simple shapes, it’s easy to recognize the identity no matter where these elements are being represented.
Though the color is being used to represent flavors on the cans, the palette is saturated and fun, useful for creating eye catching posters, advertisements, and apparel.
